M&O is coming up soon, it will start Friday 20 January. Today News and Events tell you how Boca do Lobo reinvents contemporary style at Maison et Objet Paris.
https://www.youtube.com/watch?v=Dy4amFFr1HE
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“Design is our reason for being. Each BOCA DO LOBO piece reflects our dedication to design, with a unique personality and sophisticated character. We believe that the elegance and refinement presented in our collection are timeless. These characteristics of our brand are ingrained in even the smallest aspects through insatiable attention detail”.
Boca Do Lobo is an exclusive emotional experience, a sense of belonging and a state of mind. Striving to encourage sensational experiences and creating beautiful pieces, we are also driven by the desire of keeping the Portuguese culture and tradition alive. Our designers possess an undeniable talent for composing pieces, which stir emotion in their admirers. No detail or element is overlooked as they offer the best at the frontier between design and art.
To this edition of Maison & Objet, Boca do Lobo will be showcasing the best of handmade traditional techniques that brings up together contemporary design and Portuguese tradition. With more product typologies, we strengthen and explore new fields such as lighting and upholstery, offering interior designers a plenty of options for their projects.
“When creating the concept for our stand, we were looking for something that best describe us. Something at the barrier of classical and contemporary language, that shows the interaction between squared volumes and classical architectonic details. We decided to give a step forward in terms of visual communication, being more audacious and proving that Boca do Lobo can easily adapt the language to contemporary spaces, preserving their deep roots in Portuguese culture”, explains Marco Costa, brand manager and head of design.
“Regarding new products, we have a plenty of options that were developed in order to complement some of our needs, such as lighting and seating. New wall lamps are expected to be presented, where materials such as brass will thrive, as well as two new sofas – one is a reinterpretation of the classic Chesterfield armchair, entirely produced with leather; and another one that will incorporate brass and some handmade techniques that we´ve explored before in pieces such as Lapiaz tables.
Besides, following the concept of the latest design series we´ve launched – Metamorphosis – we´re also presenting new center and side tables, composed by glass and marble, that will stand out due their simples and straight lines”, he continues.
Alexandre Calvário, one of the main designers in charge of the creative process, also talks about the new products and explains: “Boca do Lobo has been exploring the concept of modification and how things can be transformed and changed, and that was the inspirational motto for Melted Mirror.
“According to this concept, we also have Xplosion chandelier, a charismatic lighting design that draws inspiration from an explosion stopped in time that left some suspended brass particles behind, and a special chandelier entirely made of brass wires that honors a classical language.”
January´s edition of Maison et Objet will be an anthem to all the techniques we´ve exploring over the years, but also a new approach in terms of materials, techniques and textures. Stay tuned! Take a look at the full programme: #MO17
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