Črtomir Just is a graphic designer and 3D artist based in Murska Sobota, Slovenia. Besides his commissioned work for a variety of international clients, he loves to create personal digital artworks. His Gold Rush poster series is focused on the obsession with gold and the luxurious things in life. Črtomir Just has created this fun 3D series, which takes the “gold” naming of several popular products literally.
Many companies have adopted golden attributes and product names to appeal to this impression. This way the designer puts a twist on the popular style of naming by depicting these objects literally, or how they would look if they were truly made out of gold.
Črtomir created realistic interpretations of ‘magnum gold’, ‘marlboro gold’, ‘haribo goldbär’, ‘jacobs gold’ and ‘kodak gold. This 3D artworks were exhibited at the club gallery Plac 33/45 in Ljubljana.